If you notice a sharp drop in organic traffic, it could be the result of a soft penalty from Google or a negative backlink that's dragging you down. It is a well-known fact that users leave a web page that takes more than a few seconds to open. Have you …

You can also use keywords in your anchor text to improve your relevance for search queries that include or are similar to those keywords. Sharing information is what the Internet is all about. But do it incorrectly and you could start receiving threatening letters from webmasters and their lawyers. Your …

It may seem quite fascinating for your website to have a lot of content for a lot of people. However, it is not okay is using and spinning the same information over and over again just to stay in sight. There's little worse than being notified your website has spam …

I?m not saying that telephone sales doesn?t work, it just takes a lot more telephone contacts than it used to. Structured data is essential to stand apart from the crowd, especially when you reach the first page of the search results. Lying can increase stress and with lie …

Search-based competitive audits uncover the competitive landscape within the search results for a defined set of high-value topics. Choosing keywords should be your first step when constructing a site. You should have the keyword list available to incorporate into your site text before you start composing it. To define your …

This means you should not obsess over getting the highest number of inbound links. First, it’s not compressed in its physical size on the disk. Did you know Beverley Building Society was founded in 1866 and is one of the UK's oldest established societies? Media Article Leads commences with …

But let's explore the matter. Find complementary businesses with ?Strategic Partners? lists or logo links on their website. It doesn't require the budget that an aggressive approach would, and it has a surgical focus intended to get you one rank higher than your biggest competitors. Are there any places in …

How do you educate people so they do value it? It is a good idea to work your target keywords into the headings of each web page but make sure you accurately reflect your page content. Both external and internal backlinks can play an important role in any SEO strategy …

You can also carry on creating additional content for your users to read and share; maintaining a blog is time-consuming but near-invaluable when it comes to SEO. Blogging interesting posts at least once if not several times a week will have a major impact on your search results. Right now …

Search engines largely ignore duplicated content, so ask yourself what's left on a given page if all the content that is a repetition of somewhere else is excluded. Because they often appear on popular sites, like Yahoo! Outbound, or external, links are links pointing outwards from your site to another …

Most content writers agree that using passive voice is one of several deadly copywriting sins; it makes your copy wordy and dilutes your message. Getting your SEO dialled in for your Small Business Website will improve traffic yet we must understand those users to truly maximise results. If the analytics …

There has been much talking about links being a ranking factor. Many SEOs have only focused on content and On-Page SEO and neglected links saying: We already know everything about links. But do they know everything about links? Competition for user attention is stiff. The biggest SEO mistake you can …

At the heart of your local SEO campaign will be building the number of listings you have. In other words, the amount of places you can add your business, and get a citation. Often it is assumed that only business directories count, but actually there are number of ways to …

If you have the money, you can speed up your Link Building process significantly by purchasing links. This is done in a similar fashion as advertising. There are websites that build up their content, do their SEO and get their site to become popular. Once that happens, they offer to …